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Background

Today, India stands at a crucial juncture, with the potential to reap rich social, economic dividends in the next few decades even as she is set to become the world’s youngest country by 2020, with an average age of 29 years. The key to transforming the demographic dividend into an empowered nation lies in multi-faced development of youngsters, a development which includes physical, intellectual, emotional, spiritual and ethical aspects of the individual.

Youth is a reflection of our society and they determine our nation’s destiny. In order to preserve and maintain our great heritage and to advance the position of our country in the world, the minds, hearts and hands of the country’s youth are to be engaged in a positive manner. Even though India grapples with a number of socio-economic problems, youth have the power and potential to change the country’s fortunes by focusing on self development and community development.

 

Legacy of Swami Vivekananda

It is at times such as these that we find Swami Vivekananda’s call to the nation and to the youth of the country to fulfill their responsibility towards the cause of nation-building, as relevant as ever. Swami Vivekananda understood that a country’s future depends on its people and therefore, made ­man-making his mission. He believed that youth have to be given opportunities to build character, strengthen self-confidence and self-respect, increase strength of mind and sharpen their intellect, as a result of which one can stand on one’s own feet and thereafter, become a pillar of society.

Swami Vivekananda believed that a conviction in the powers of goodness and helping those who are trying to be good and do good, are necessary. It is the responsibility of every system and every institution within society to make our youth realize their potential. It is also the responsibility of every youth to orient him/her self towards value-based personal development and to contribute significantly for societal goals, through every opportunity possible.

 

The BE GOOD DO GOOD Campaign

Every year,  Samartha Bharata organizes the Vivek Band campaign between 12th and 26th January, to commemorate Swami Vivekananda’s birth anniversary and to spread his message of nationalism, character and nation building among the youth.

In the last 2 years, we have reached ~10 lakh people across the state through this campaign. Several institutions and organizations have expressed interest in organizing the campaign at their campus. We welcome your organization also to join us.